The Link supporters show up in full force for alldressedup tonight. The front three rows at The Tent chock-a-block with socialites, the uber-rich, and Singapore's local celebs, who were all there to support Sven Tan, the favourite son of local fashion's elite.
This must be count as one of AFF's best attended shows for local labels. After all, alldressedup is gaining quite a reputation, having already shown in New York and Paris, no thanks to the marketing force that is The Link. With that sort of pedigree, no fashionista would be caught sitting this one out.
We spotted Douglas and Odile Benjamin from FJ Benjamin, Yvonne Lim, Jeanette Aw and Dianer Ser, among others in the crowd.
Budding fashionistas in Singapore start young too, as guests brought their kids in tow. And you can tell that the little ones know their deportment classes by heart, as they sat demurely in the front row crossing their legs, just like their mummies.
There were mixed reviews for the Pakistani designers who presented at Fashion at Asia though. Some thought the fabrics and colours were lush and exuberant, others didn't fancy it at all. Nevertheless, brownie points go to the show choreographer, who made it a point to get the models to pose quirky for the cameras and upped the fun factor.
Back to the tent and the Swarovski Atelier showcase. You'd think the jewellery shows would get good attendance, but there were leftover empty seats that looked rather conspicous and which caused the organiser to scramble and remove some of the backrow seats before show began.
But we have to be honest here - while we love jewellery, trying to show it on a catwalk will always be a tough act. After all, the best way to admire bling is definitely up close and personal - best if you get to finger them even. A runway is just not conducive to that.
However, the highlight of the night happened outside of the tent, at the Blueprint afterparty. Party revellers at the Pit Building could have done with more company, and we wonder where everybody went, since it is a Saturday night after all (they were waiting for more action to happen at Velvet, we later found out). More scandal than rave, House of Holland designer Henry Holland took a turn at the turntables, but was spotted plugging in his iPod to the DJ console and from which 80s disco music began to play on the sound system.
We say stick to your day job designing funky tees, Henry. You could have at least pretended to spin.