updated 29 Aug 2011, 18:15
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Mon, Aug 29, 2011
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Hello again, Kitty!
by Gwendolyn Ng


THERE'S a mind-boggling range of Hello Kitty products available in speciality and department stores here.

The mouthless feline has found its way onto everything, from pots and pans to mahjong sets. Recognising the global appeal of the cute little cat, companies worldwide clamour to get her brand inked on their products.

Fans here would be pleased by the list of big names collaborating with the cat. my paper gives you the latest and greatest:

Hello Kitty Vans limited-edition shoes, $49 to $79

Wear your love for Hello Kitty not on your sleeve, but on your feet.

California footwear giant Vans teamed up with Sanrio to print Hello Kitty all over its classic slip-ons and high-cut shoes.

The collection's highlights include a pattern featuring the classic Hello Kitty (pictured) as it first appeared on a coin purse in the 1970s. The sneakers come in sizes for toddlers, kids and, yes, Kitty-loving adults.

Buy at: Vans Playlab @ Tangs Orchard

Jelly Belly Hello Kitty Candy Jar, $29

As if the feline with a bow couldn't get any sweeter, jelly bean maker Jelly Belly has decided to present fans with a double dose of sweetness in a ceramic Hello Kitty candy jar. The candy container has Kitty peeking out of the bright-red jar, which comes with four 10g packs of jelly beans.

If you can't get enough of Jelly Belly's Hello Kitty product, then think about getting the mobile-phone charms ($6), ballpoint pens ($8) and jelly bean shaped cushions ($29).

Buy at: Candylicious, Takashimaya B2-25/27

Rosette Hello Kitty Skincare Face Wash, $12.90

Wake up to a tube of Hello Kitty freshness from Japanese skincare brand Rosette.

The main draw is obviously the cute packaging - with Kitty's face - which comes in four colours, including blue and pink. While fans might be tempted to collect all four colours, be sure to get the one best suited for your skin type.

The pink tube of collagen wash was formulated specially to increase the elasticity of your skin, while the blue tube of medicated acne wash is best for oily skin.

Buy at: Selected Watsons stores such as at Ang Mo Kio Hub, Jurong Point and Suntec City

Hello Kitty by Camomilla, from $21 for a ring to $415 for a suitcase

For two decades, Hello Kitty has been the muse of Italian fashion-accessory maker Camomilla Milano. The exclusive collection, featuring Kitty on bags and jewellery, was first unveiled at its VivoCity flagship store last month.

Many of the accessories were sold out at a two-hour closed- door preview for 60 invited guests in the same month. The retailer warns that many pieces are flying off the shelves.

Be sure to check out the brand's Fall/Winter collection, which debuts next month.

Buy at: Camomilla Milano Flag- ship Boutique, VivoCity 01-119


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