Italian jewellery brand Bulgari has expanded its efforts in helping underprivileged children by launching a new pendant.

About 20 per cent of the proceeds from the sale of its black ceramic and silver pendant ($710) will go towards providing education and health benefits to beneficiaries of the Save The Children organisation.

Since the brand began its partnership with the United States-based organisation in 2009, it has helped to raise US$27 million (S$34 million) from the sale of its black ceramic and silver ring ($710).

The pendant and ring are available at Level 1 Takashimaya Department Store and B1-36 The Shoppes at Marina Bay Sands.

This article was first published on June 20, 2014.
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