updated 24 Dec 2010, 20:18
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Fri, Dec 24, 2010
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The goodness of flowers and fruits

If your hair is feeling limp and lifeless, it could do with a bit of pampering care.

Cue Phyto's new hair masks. Formulated without parabens and silicones which can harm your health and coat your hair shafts, the hair masks are also repackaged in new PET transparent jars and aluminium lids that are more eco-friendly.

Phyto's four new hair masks consist of Phytokarite Ultra Nourishing Mask, Phytodensium Anti- Aging Mask, Phytojoba Intense Hydrating Mask and Phytocitrus Restructuring Mask.

Phytokarite Ultra Nourishing Mask ($58.00, 200ml) for very damaged hair

Phytokarite Ultra Nourishing Mask is now reformulated with new ingredients that immerse very dry and damaged hair in a nutritional bath to deeply repair and restructure.

Rich essential fatty acids of shea butter, cashew and pastel oils help to revitalise hair, while a wood cellulose derivative protects hair from further dehydration by trapping water.

Castor bean oil and hydrolyzed keratin envelopes dry and very hair to repair, facilitate styling and adds softness in place of silicone.

Phytodensium Anti-Aging Mask $58.00 200ml for fine, thinning and limp hair

If your hair is any of the above, it requires specific care

Phytodensium Anti-Aging Mask works by adding density to hair, to visibly thicken it.

Gatuline® Age-Defense, a complex of carefully selected Walnut extract, protects hair from free radicals and environmental aggressors.

It also contains birch and horsetail, two well known botanical actives that  restore minerals to strengthen and revitalize hair.

To further increase hair's level of resistance and elasticity, a botanical protein complex is added into the formula to form a protective layer.

Grapeseed, blackcurrant oils rich in Omega-6, Omega-3 fatty acids and Corn Germ Oil repair, regenerate thinning, fine and limp hair.

Phytojoba Intense Hydrating Mask $58.00 200ml for dehydrated hair

Your hair lacks lustre because of the lack of moisture.

Phytojoba Intense Hydrating Mask intensively hydrates and protects dry hair.

Jojoba oil helps to soften, while angelica seed and root provides toning and purifyiing properties.

South African sweet orange essential oil provides shine and vitality.

Instead of using silicone to detangle hair, a natural gum derivative is used in order not to weigh hair down.

Phytocitrus Restructuring Mask $58.00 200ml for newly coloured hair or curls


If your hair has been weakened by one too many colouring, bleaching, perming and curling products Phytocitrus Restructuring Mask helps to restore energy and radiance.

A rich and creamy mask, it contains plant butters of Illipe and shea to deeply nourish and rejuvenate hair.

Grapefruit, which is naturally acidic, acts a conditioner that smoothes cuticles and closes them to set the new hair colour or perm, while castor oil gives radiance.

The restructuring properties of sweet almond Protein leaves hair soft and supple and does away with silicone in the mask's formulation.

How to use Phyto New Hair Masks:

- After shampooing, warm up a 50-cent coin amount of hair mask in the palms of the hands and massage into towel-dried hair lengths and ends.

- Comb through hair using a toothed comb or fingers to evenly distribute the product. Leave on for 5 to 10 minutes, depending on hair length and thickness. 

- Rinse thoroughly with cool water.

All masks retail in all Robinsons, John Little, Selected Watsons, Sephora, Sasa, BHG Bugis Junction, BHG Lot 1, BHG Bishan Junction 8, Metro City Square, Metro Causeway Point, ALT Level 3 at The Hereen, The Living Pharmacy Great World City, The Living Pharmacy Ang Mo Kio and The Beauty Shop @ 17 Eng Hoon Street, #01-05.

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