updated 9 Mar 2010, 10:14
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Tue, Mar 09, 2010
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Learn from countries with great service

SERVICE standards in Singapore are appalling. How can we compete with the rest of the world if citizens find the service here poor?

On many occasions, when I visit Tangs or OG department stores, it is often difficult to find staff who can help.

I usually shop for kitchenware at C K Tang. The store opens at 10.30am and I get there at that time.

While there are staff around, they do not help, unless they are approached.

Once, I made a product inquiry and was informed that promoters would be around at 1pm and advised us to return then for assistance.

If a product is carried by a store, besides the promoters, the sales staff should be taught to deal with enquiries.

Surely it is unacceptable to advise the customers to return a few hours later?

It is also difficult to get help from staff at OG and some do not seem to be bothered about customers' needs.

The best service I have enjoyed was at Robinsons.

Staff were happy to help, even with inquiries about products outside sections they are manning.

I noted that many of them were mature workers, too.

In Japan, which is renowned for its service standards, sales staff spend weeks just learning how to smile.

Singapore should learn from such countries.

Ms Chua Kim Choo

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