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Sat, 19 Apr 2014
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Little Royalty
by Noor Ashikin Abdul Rahman

At just eight months old, Prince George has already been hailed as the most influential baby of his generation.

The title came courtesy of British baby product retailer

It compiled the list according to a baby's marketing potential, their future standing in adulthood and the net worth of their parents, among other factors.

So exactly how influential is George Alexander Louis?

At least enough to make parents the world over want to dress their tots like him.

The personalised baby blue jumper George sported in a family photo last month was enough to kick-start a baby style trend, with 1,200 similar-looking ones being sold on within days of the photo's release.

This has carried on well into his debut royal tour of New Zealand and Australia with his parents, Britain's Prince William and Kate Middleton.

The little prince's S$157 navy smocked dungarees with a sailboat design from British luxury children's brand Rachel Riley, worn on a play date in New Zealand last week, was quickly swept up on the brand's website.

There is now an eight-week waiting list for the tog.

The plush kangaroo backpack, which first showed up when the royals stopped over in Sydney, Australia, was also sold out.

And mind you, little George can barely talk or walk yet.

Like his mother, he has been starting fashion trends and is responsible for the surge in sales, known as the "George effect".


The charming little tyke has also been fielding offers from potential female suitors, as mothers have suggested their daughters as future partners for the boy, who is third-in-line to the British throne.

"There have been a few babies touted to us," Prince William told a hopeful mother in New Zealand last week.

Every one of George's moves is also scrutinised to the smallest detail, to the point that he has a Daily Mail article dedicated to breaking down his body language during a play date in New Zealand.

For those interested, he is apparently self-confident, focused and determined, playful and tactile.

This is only the beginning of a life in the public eye for the future king.

Here are seven other celebrity tots who are already ruling the world in their own little ways.

North West
Age: 10 months old
Parents: Rapper Kanye West and reality TV star Kim Kardashian
Stella McCartney, Giuseppe Zanotti, Charlotte Olympia and Hermes.

These are among the luxury fashion houses and designers that showered North with gifts - some custom-made for her - last Christmas.

The tot is barely one and already has a wardrobe to rival her mum's.

Little North shot to fame the moment she was born, becoming the subject of almost half a million tweets in the week of her birth. She also had a photo spread in the pages of the this month's issue of Vogue magazine, which featured her parents on its cover.

Blue Ivy Carter
Age: Two years old
Parents: US rapper Jay Z and US singer Beyonce

While she's a globetrotting toddler, her parents have been eager to keep her out of the public eye by always shielding her face from the paparazzi.

But the little one has been on more luxurious holidays than most.

Accompanying her superstar mother on the Mrs Carter Show World tour, Blue Ivy has taken on Italy, Dominican Republic and Spain - dressed in branded togs, of course.

Shaista Eman Sofian
Age: 17 months old
Parents: Local actress-host Nurul Aini and police officer Sofian Roslan

Whenever Suria TV personality Nurul Aini posts a photo of her daughter on Instagram, it gets between 3,000 and 7,000 likes or more.

Like her mother, Shaista Eman - together with her four-year-old brother Shan Ehan - is somewhat of a celebrity among local Malay fans, who gush over their good looks.

Flynn Bloom
Age: Three years old
Parents: Australian model Miranda Kerr and British actor Orlando Bloom

When you have a good-looking movie star and an equally stunning Victoria's Secret Angel as parents, chances are you've got it made.

It also helps that Flynn inherited their genes.

The toddler was recently spotted accompanying Bloom at the unveiling of his father's star at the Hollywood Walk of Fame, looking absolutely golden.

Dashiel Marquet Sayre
Age: One year old
Parents: Local celebrity blogger Xiaxue (Wendy Cheng) and US engineer Mike Sayre

When her adorable son turned one last month, he had a meet-and-greet session before the actual party - much like a K-pop star.

It saw several local celebrities and some 100 fans in attendance, some of whom queued nearly four hours just for a photo opportunity.

Before his much-anticipated birth, he had already raked in over S$25,000 worth of sponsorships and endorsements.

A significant number of Xiaxue's nearly 480,000 Instagram followers track her social media accounts daily for Dash updates, and a photo of him easily chalks up over 40,000 likes.

Harper Seven Beckham
Age: 21 months old
Parents: British football star David Beckham and British fashion designer Victoria Beckham

Move aside, Suri Cruise.

Fellow fashionista Harper was recently voted the world's most fashionable celebrity child in a poll, beating her elder brothers Brooklyn, Romeo and Cruz.

At barely two years of age, she has even had a taste of coveted front-row seats at New York's Fashion Week, where she cheered her mum on for her show in February.

Choo Sarang
Age: Three years old
Parents: Korean-Japanese judoka Choo Sung Hoon and Japanese model Shiho Yano

Sarang won the hearts of countless TV viewers last November after appearing on the popular Korean reality show The Return Of Superman, which features four celebrity fathers taking care of their kids for two days.

Best known for her cute hairstyle and hearty appetite, Sarang has since bagged several product endorsements in Korea, including a yoghurt television commercial and a children's clothing line.

Her hairstyle has also been copied by children across Korea.

This article was published on April 17 in The New Paper.

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At just eight months old, Prince George has already been hailed as the most influential baby of his generation. (Photo: Reuters)
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